“Two operators. One pilot cohort.
We were running brand for B2B SaaS in 2024–25 and watched the entire discovery layer move from Google to ChatGPT in eighteen months. Tracking dashboards told us we had a problem. Content tools wrote generic copy. We built Citeable to close the loop — and we’re still the loudest users of the product.
Two co-founders. Direct line.
Ben Seidel
CO-FOUNDER · BUILD
Ships the engine — Next.js, TypeScript, Anthropic SDK, multi-agent orchestration. Background: SaaS engineering and brand-content infrastructure.
Cedric
CO-FOUNDER · GTM
Runs the pilot, the marketing, and the conversations with brands. Background: B2B SaaS growth and editorial.
What we will never ship.
Track before you write.
Most AI content tools start with a blank prompt. We start with the citation gap. The brief writes itself.
Voice belongs to the brand.
Generic AI output is a tax you pay to look productive. Per-brand voice profiles + an editor pass are non-negotiable.
Publishing is a feature.
Drafts in folders don’t move citations. We measure all the way through to AI re-indexing.
“Stop being invisible.
We’re onboarding the first five brands in June. No credit card, no setup fee. You give honest feedback. We give you the loop.
Cancel any time · Your data stays yours